The town of Olbia is situated on a plain, in the farthest point inland of the Gulf of Olbia, on the north-eastern coast of Sardinia, in front of the island of Tavolara. It is an important town in this area and has a busy port and airport. In fact, the Olbia port is the busiest on the whole island with thousands of visitors arriving every day, particularly in summer.
The town is believed to have been founded in Punic times (6th century B.C.) and became an important trading settlement during the Roman Era. The many archaeological remains to be seen are testimony to this flourishing Roman period.
In the 1960s Olbia experienced a genuine demographic boom linked to the rapid development in the tourist industry of the whole Gallura region. The economy is based on tourism, but also boasts a healthy food industry and an important fishing and mussel farming sector.